FREE ONLINE COURSE

10 Skills to Master as a Service Advisor

This course provides real-world examples, proven strategies, and practical takeaways you can start using right away. Whether you’re new to the role or looking to refine your approach, these ten tips will help you foster stronger relationships, increase customer confidence, and drive repeat business.

Elevate your service advisor skills and become the trusted professional your customers rely on time and time again.

Master the Role of Service Advisor

In the fast-paced world of auto repair, service advisors play a vital role in building trust and creating lasting customer relationships. Imagine greeting clients with confidence, guiding them through clear estimates, and handling objections with ease all while delivering an experience that keeps them coming back.

What You’ll Learn

Step into the role with confidence. These 10 insider tips will help you strengthen relationships, deliver better experiences, and stand out as the advisor customers want to return to. In this course, you’ll discover how to:

Make powerful first impressions

Listen with intent and build trust

Present solutions—not sales pitches

Be transparent and confident with pricing

Handle objections with empathy

Turn follow-ups and feedback into loyalty

Meet Your Instructor:

Michael Doherty

Michael Doherty is the Marketing Service Advisor at Shop Marketing Pros. With over 30 years in the automotive industry, including 22 years as a service advisor in both independent shops and dealerships, he has dedicated his career to helping shops build trust, strengthen client relationships, and grow their businesses.

GET STARTED NOW!

Ready to level up your skills and become the advisor customers trust most?

Don’t miss this free chance to boost confidence, loyalty, and success in your role.

Start learning today!

Website

When someone searches and finds you online, we make a great first impression.

SEO

We get you found when people are looking – and we show you what we’re doing. No smoke and mirrors.

Digital Ads

We put your shop in front of the people in your area so they can choose to do business with you.

Social Media

We share your knowledge and culture with your audience so they can know, like, and trust you.

Top-Tier Marketing for Top-Tier Shops

Your marketing shouldn’t make your shop look like every other auto repair shop in town. You want trusted advisors, not order takers.

We share those sentiments, and we’re glad you’re here.

Personalized marketing that helps your clients get to know, like, and trust you & your team.